Element Ranch | A Luxury Airbnb in Roundtop, Texas

If you're ready to move onto building out a marketing funnel for your Airbnb, the first place you need to start is by building up your assets! Sure—you have your listing photos, but do you have anything else? Video? Long form and short form? Photography that's in both landscape (for a website) and portrait (for social media marketing)? No? Then it’s the perfect time to hire Haymaker Marketing—an Airbnb marketing agency that specializes in creating visual content that convert. Element Ranch is a great example of a Content Creation Visit—a 4-5 day stay in the short term rental, that concludes with over a database of easily usable photos and videos.

Client
Element Ranch

Location
Roundtop, Texas

What is a content Creation Visit?

It’s one of our signature offerings as a photography and social media agency for STRs. Just ask Element Ranch. They already had their own in-house social media manager, but they wanted to give her a full database of photos and videos to work with. So that’s what we did. We stayed at the Ranch for four days and built a collection of lifestyle photography and video content that tells the full story of what it’s like to stay at Element Ranch.

If you’re looking for a vacation rental marketing agency that brings strategy and storytelling to your content, Haymaker Marketing is here to help.

During our four-day stay at Element Ranch, we captured content for all four properties—focusing not just on the spaces, but the moments. From a cozy chili dinner, to the kids playing board games in the bunk room, to cocktails in the library and quiet reading by the pool—we documented what it feels like to stay there. Element Ranch didn’t need another shot of their kitchen amenities. They needed a narrative. And fun sidenote—it snowed while we were there! The whole city shut down and we ended up with some absolutely magical snow-covered shots.

If you’re looking for a vacation rental marketing agency that blends strategy, storytelling, and scroll-stopping visuals, Haymaker Marketing is ready to help.

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Are you ready to build a Marketing funnel to your Airbnb?

We work with property owners who want to build a marketing funnel to their direct booking website—so they can feel confident knowing they’re not relying solely on Airbnb or VRBO to attract guests.

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